Teaching Interests

Marketing Analytics, Marketing Strategy, Digital Selling, Digital Marketing, AI in Marketing

Teaching Experience

Instructor

MARK3338: Introduction to Marketing Analytics (Undergraduate Elective), Summer 2024

  • Instructor rating: 4.64/5.0 (school average: 4.45/5.0)

Selected comments from student evaluations:

  • “This is one of the best courses I have ever taken while here at UH. I was able to fully get understand what was being taught.”

  • “The overall covering of excel in the course went well. It was the best way to learn the excel commands…”

  • “The professor explained topics well and guided us through in class exercises thoroughly. Professor provided much feedback.”

  • “The professor was great, helpful and attentive to students. I would highly suggest this professor to anyone taking Marketing Analytics.”

Teaching Assistant

MARK 3337: Professional Selling (Undergraduate Elective)